G is for Genre

Posted April 7, 2014 by Willa Blair in Uncategorized / 0 Comments

A2Z-BADGE-0002014-small_zps8300775cThis month, as I did last year, I’m participating in the AtoZ Blogging Challenge.  The first post is A, the next is B and so on every day this month, except Sundays.  Last year, my theme was Scotland.  This year, my theme is The Writing Life.  Check back here every day this month to follow along and find out what I’ve learned in the last year.  For instance:

G is for Genre – What is a genre?  The dictionary definition goes something like this: a category of literature or other forms of art or entertainment, whether written or spoken, audial or visual, based on some set of stylistic criteria. In other words, it’s the type of book you’re writing, whether it’s a mystery, a western, science fiction, or some sub-genre of romance (e.g., science fiction romance, historical romance, contemporary romance, etc.).

Traditionally, publishers liked nice clean divisions between genres.  Well-defined genres make books easier to shelve and to market.  But there are some authors (me included) whose books cross genres.  Mine are Scottish historical paranormal romance.  Say that six times, fast!

Red BooksCrossing genres makes marketing more of a challenge, though digital booksellers can get around that with well-chosen keywords, but it also provides opportunities to reach more readers.  My readers might like historical romance, or Scottish historical romance, or paranormal romance, psi-focused science fiction or even fantasy, but they find elements of their favorite style in my books.  So my readers come from all of those preference groups, not just one.

The secret is out.  As writers find their readership expanding, crossing genres is becoming more common.

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